January 22, 2015
Why should accountants network?
This may seem to be a simple question. Most of us in the business community need to make connections to foster relationships that lead to business. Seems obvious doesn’t it? The fact of the matter is that it is not … Continue reading
January 19, 2015
How do you stay accountable?
Most of the 20,700,000 accountability related search results on Google revolve around health choices. I’m a disciplined guy so I can relate. I use MyFitnessPal as a fitness and diet accountability smart phone app. The health side is not really … Continue reading
January 9, 2015
Building your B2B Client Persona
Oh the things that marketers think about! Narrative, KPI, ROI, Leads, Prospects, Funnels, and now Client Personas! Oracle recently published a white paper on the topic. “How to Create Personas for Your B2B Content Marketing Strategy.” You may ask, what … Continue reading
January 8, 2015
Leadership development through affiliation
One of the more common themes we hear discussed at Rainmaker Companies is leadership. There have been centuries of time spent on discussing and analyzing what makes for a great leader and leadership qualities. I won’t dive too deep into … Continue reading
December 19, 2014
We’re the firm used by Kodak. Uh-Oh!
We’ve all read the quote made famous by Steven R. Covey in Seven Habits of Highly Effective People. “If the ladder is not leaning against the right wall, every step we take just gets us to the wrong place faster.” Listen to … Continue reading
December 18, 2014
Mining the Gold in Your Client’s Treasure Chest
Troy Waugh, Founding CEO of The Rainmaker Companies provided years of great content for CPA firms who wanted to transition to growth. I’m pulling out some of this great material and sharing some thoughts on the great points made by … Continue reading
December 17, 2014
Do You Mind If I Take Notes?
When you interview prospects or clients, your goal is to learn all you can about their needs, wants, desires and fears. You ask questions to get them talking about how their businesses are going, what’s happening in their lives, what’s … Continue reading
December 11, 2014
7 Obstacles to Innovation
In 1975 Steve Sasson was an engineer with Kodak when he invented the first digital camera technology. Excited about his invention, Steve took it to management hoping they would be as enthusiastic as he was. Instead, in Steve’s words they … Continue reading
December 3, 2014
Leaders Grow By Getting Comfortable Being Uncomfortable
Three Ways to Get Started The best leaders in business get comfortable with being uncomfortable. They know that what once worked for their business, may not always continue to work. People in an organization that cause the most damage are … Continue reading
November 20, 2014
2015 calls for a Client Action Plan
If you don’t have a plan, don’t be fooled. You’re executing the no plan “plan”. Your results in 2015 will reflect your current implementations. The 90 day Rainmaker Client Action Plan will help you connect with your top top 5 clients … Continue reading